AS travellers seek fresh alternatives to Africa’s top tourist spots, Banjul, the capital of The Gambia, is emerging as the next must-see destination. With its scenic coastline, wildlife-rich landscapes, rich culture and affordability, this West African city is drawing growing global interest—and is still blissfully free of the crowds.
A recent feature by Travel and Tour World (TTW) spotlights Banjul as one of the continent’s most overlooked gems, primed to become a favourite for those craving something off the beaten path.
Coastal capital full of charm
Sitting where the Gambia River flows into the Atlantic Ocean, Banjul occupies St. Mary’s Island and is home to approximately 400,000 people. As the country’s largest city, it serves as a gateway to The Gambia’s unique cultural and ecological offerings.
Visitors are enchanted by landmarks like Arch 22 and the African Heritage Museum, both offering a deep dive into Gambian history and national pride.
Nature and adventure around every bend
Just outside the city, travellers can explore nature reserves like Abuko and Fathala, where monkeys, exotic birds and antelopes roam wild. For an immersive adventure, boat rides through the Gambia River National Park provide front-row views of mangroves, hippos, and crocodiles.
A powerful look at the past
A trip to James Island, now a UNESCO World Heritage Site, offers a sobering but essential encounter with the history of the transatlantic slave trade. The island, not far from Banjul, is an unforgettable place of reflection, adding depth to any visit.
Beaches, markets and real value
After sightseeing, Banjul Beach offers soft sand and warm waters perfect for sunbathing, swimming or parasailing. For an authentic cultural experience, the bustling Albert Market brims with local produce, handcrafts, and souvenirs—capturing the pulse of Gambian life.
What truly sets Banjul apart is its affordability. As TTW reports:
- A coffee in a café costs around $1.65
- A local beer ranges from $2.70 to $3.40
- A three-course meal for two costs $44 to $70
- A glass of house wine is about $3.80, with bottles from $13.80
Compared to other African capitals, Banjul offers remarkable value across food, activities and accommodation.
When to visit and where to stay
May is the ideal month to explore Banjul, with temperatures around 82°F (28°C) and Atlantic waters near 75°F (24°C). With dry skies and cooling breezes, it’s perfect for both sightseeing and beach relaxation.
For lodging, TTW recommends Tamala Beach Resort in nearby Serrekunda, where garden-view rooms with breakfast start at approximately $110 per night.
A rising star in African tourism
While Egypt, Morocco, and South Africa each draw millions of tourists, The Gambia welcomed 790,000 visitors in 2023. That number is expected to exceed 1 million by 2028, as interest in Banjul rises.
With its natural beauty, cultural depth, and exceptional affordability, Banjul is a city on the brink of discovery. For travellers looking to beat the crowds and experience something rare and authentic, now is the perfect time to go.
