THE UK-Zimbabwe Business Expo 2024 is scheduled to take place on October 5 at the Bethel Convention Centre in Birmingham. Organised by the Zimbabweans in Diaspora Organisation (ZIDO) and Vaka Ekhaya, the event aims to deepen economic connections between Zimbabwe and its diaspora community, fostering investment and wealth creation opportunities.
This landmark event is expected to draw thousands of Zimbabweans from across the UK and beyond, highlighting the significant role the diaspora plays in Zimbabwe’s economic development. In 2023 alone, remittances from the diaspora amounted to a staggering $3bn, according to the Reserve Bank of Zimbabwe, providing crucial support for the country’s economy.
Promoting investment and economic growth
The Expo is not just a gathering; it’s a strategic initiative designed to channel the financial contributions of the diaspora into sustainable investments. By bridging the gap between Zimbabwean businesses and diaspora investors, the event aims to unlock substantial economic opportunities. The Expo will also celebrate the achievements of Zimbabweans and companies with strong ties to the diaspora, acknowledging their pivotal role in transforming Zimbabwe’s economy.
Blessed Kapesa, Chairman of ZIDO, emphasised that the Expo will provide a comprehensive platform for attendees, offering a mix of products, services, and educational resources. With an expected attendance of over 5,000 participants, the event will be live-streamed to reach a global audience, further extending its impact.
Addressing investment challenges
One of the key objectives of the Expo is to address the challenges Zimbabweans abroad face when attempting to invest back home. Many diaspora members have been deterred by a lack of reliable information and the risk of fraudulent schemes. The Expo seeks to mitigate these risks by bringing together key stakeholders, including relevant government departments, under one roof to provide the necessary information and support for informed investment decisions.
Networking and business opportunities
The Expo will offer unparalleled networking opportunities, allowing attendees to connect with like-minded individuals, potential business partners, and customers. A business exhibition will showcase a wide array of products and services, from investment opportunities to innovative offerings from Zimbabwean businesses. An awards ceremony will also recognize the significant contributions of outstanding Zimbabweans and companies, further incentivising ongoing investment and engagement.
A cultural celebration
In addition to its business focus, the Expo will celebrate Zimbabwean culture with artistic and musical performances, alongside a three-course meal. This blend of business and cultural engagement will honour Zimbabwean heritage while paving the way for future economic collaboration.
Strategic importance for Zimbabwe’s growth
For policymakers, the UK-Zimbabwe Business Expo aligns with Zimbabwe’s strategic goals of encouraging diaspora investment. The event provides a unique platform for direct engagement with the diaspora community, addressing their concerns, and facilitating a more conducive environment for investment. For businesses, the Expo presents an exciting opportunity to expand market presence and forge valuable partnerships.
The UK-Zimbabwe Business Expo 2024 promises to be a landmark event, driving economic growth and strengthening the ties between Zimbabwe and its diaspora. By bringing together key stakeholders, the Expo aims to promote trade, innovation, and sustainable development, offering exceptional opportunities for collaboration and economic advancement.
